Valavadra Sahu is an accomplished academic with a diverse background in business, law, and marketing. Recently. He has submitted his Ph.D. thesis to the Department of Business Administration, Sambalpur University, marking a significant milestone in his academic journey. His professional journey includes valuable experiences in different sectors. He worked as an intern at the OHRC, Bhubaneswar, gaining insight into the legal frameworks governing human rights. He also interned at the NIF, Bhubaneswar, where he developed an interest in grassroots innovation management. Additionally, he served as an Assistant Branch Manager at a Microfinance Institution. honing his leadership skills and promoting financial inclusion and community empowerment. He has authored a book, reflecting his research interests in the intersection of consumer behavior and digital marketing. He has also published more than ten research articles in peer-reviewed journals., His work has led him to present papers at over ten national and international conferences, and attended prestigious conferences organized by institutions such as the IIM and the IIT. where he has engaged with scholars and professionals.

 

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